What to Focus On
Typically, there are a lot of players involved when creating a video. This means you’ll need to keep a few points in mind in order to craft a high-performing video.
Let’s look at some of the basic questions you’ll need to answer:
- Who’s your target audience?
- What’s the goal?
- Where’s the video going to live?
- What’s the budget?
- What are the creative requirements?
Answering these questions will help you create a highly effective video advertising plan that can transform your business.